Copywriting for the English version of the new storyme.com website, and translation of this copy into Dutch for the Dutch version of the website.
Copywriting & social media management for a campaign about Science-Based Targets, including 8 testimonial videos that needed to be distributed across all marketing channels (newsletter, website, social media).
Responsibilities: - Content marketing for the StoryMe brand: social media, email marketing, case studies, ebooks, website, blog, etc. - Organisation & promotion of Video First Conference - Coordination of new marketing plan & team (one year) - English & Dutch copywriting and/or translation for all content and press articles - Coordination of marketing videos: interviews, scripts, subtitles, ... - Creation & set-up of advertising campaigns on Facebook, Instagram, LinkedIn, AdWords - Lead generation campaigns & reporting - Branding
Responsibilities: Helping to write press releases, Social Media Calendar planning & execution, Pitching to journalists, Influencer Marketing and more for international brands like KitchenAid, Tabasco, Accor Hotels, Samsung, IKEA, Zespri.
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